In 2022 there will be plenty of new online platforms to keep an eye on. Entrepreneurs and investors need to know about these new online marketplaces because they may impact the economy in a significant way.
Online marketplaces are defined as “online service which acts as an intermediary between buyers and sellers.” They connect people. Examples of online marketplaces include Airbnb, Uber, and kajabi
Marketplaces have been around for a long time. The marketplace concept is no longer new, but we are seeing more of them than ever before due to the advancement of technology. One can consider Amazon to be the biggest marketplace in the world today.
In 2022, when the economy is at risk of entering a new recession, it will be vital for you to keep an eye on these online marketplaces because of the following reasons.
Research has shown that e-commerce sales have increased by 10%-15% per year. Although online retailers make up a small number of sales in total, this is true. Online retail sales are significant contributors to economic growth since they propel retail spending and create jobs.
In the US alone, e-commerce sales have doubled in size since 2014.
A study done by the McKinsey Global Institute states that e-commerce will contribute to an extra $1.1 trillion in consumer spending by 2025.
E-commerce sales have benefited small businesses since they dominate the online retail market. This has created more opportunities for entrepreneurs to get involved with online platforms and reach a global audience of customers.
This is basically how online marketplaces work.
More online platforms in online marketplaces
Online marketplaces will continue to expand in 2022. Already we are seeing more of them being created each year. In 2017, about 100 to 200 new marketplaces opened for business each month. In 2018, that number doubled to about 300 marketplaces created each month. This trend will not stop; we can expect at least 500 new marketplaces to open each month by 2022.
Let’s take a look at one of these online platforms, Kajabi:
What is Kajabi? A group of entrepreneurs founded Kajabi in 2016. It has grown to become one of the biggest online shopping platforms globally, with over 3 million users. Kajabi is an online marketplace that allows consumers to find and shop for clothes and accessories from independent designers and manufacturers.
Kajabi connects buyers and sellers through a modern online platform. Kajabi is about connecting emerging brands with an online community of people who love unique fashion that can’t be found anywhere else. Kajabi’s mission is to connect independent designers and manufacturers with a global audience by democratizing the ecosystem of fashion retail.
This marketplace will have around $300 billion in sales by 2022.
In 2017, Kajabi was ranked as one of the top 50 most valuable startups in Europe, valued at $2 billion.
Kajabi is a marketplace that connects independent designers with customers worldwide. It is about bringing the world of fashion to everyone by providing everything from clothing, accessories, and home goods to fashion accessories and home furnishings.
We can see why this marketplace will be one of the top online platforms you should keep your eye on in 2022.
Online marketplaces are going to be important in the future. They offer an easy way to buy and sell products. This is why they will continue to grow in the future as well.
Keep an eye on these online marketplaces in 2022, so you will know what to expect.